A well-photographed listing makes your website visitors feel like they’ve walked into a beautiful home. The perspective is correct, the colours are right, and the lighting looks natural. The paradox of photography is that to photograph a room that looks natural requires a great deal of work. Glencairn uses the most sophisticated lighting and image optimization to realistically capture the best that a home has to offer.
Larger and more complex rooms can call for as many as a half-dozen different strobe lights, but only three strobe lights have been used for the modest space and simple layout of this room. A powerful strobe in the hallway creates a soft light and sense of depth that draws the buyer in. A second light is illuminating the sitting area at the far end of the room. A third light is above the camera, filling the foreground and creating subtle shadows. The effect is so natural that you may never even realize that you are able to see all four of the room’s walls.
With this level of attention to detail, it’s understandable that Glencairn may be reserved for fine homes. While it’s able to add nuance and sophistication to a humble condominium bedroom, it’s unrivaled when photographing prestige properties.
